人們常說,太容易得到的東西往往不被珍惜。這句話用在投資領(lǐng)域,也是適用的。在股票市場和賭場里,不費(fèi)吹灰之力得來的利潤往往會讓人更愛冒險(xiǎn)。這種現(xiàn)象在行為科學(xué)中叫作“賭場贏利效應(yīng)(House Money Effect)” 。
The premise that people are more willing to take risks with money they obtained easily or unexpectedly.
“賭場盈利效應(yīng)”是指人們拿著易來之財(cái)或意外之財(cái)更愿意采取一些冒險(xiǎn)的投資方式。
The house money effect forecasts that investors are more prone to buy higher-risk stocks after a profitable trade.
從“賭場盈利效應(yīng)”可以預(yù)見到,股票投資者在交易大賺一筆后,更傾向于把這筆錢投向風(fēng)險(xiǎn)更高的股票。
(中國日報(bào)網(wǎng)英語點(diǎn)津? Julie)